I'm sure by now that most of you have heard about the controversy over the Heinz Deli Mayo TV ad that ran for a very short time in England. If not, watch the ad below:
The controversy started when Heinz pulled the ad because of a mere 200 complaints it received. It was reported on several blogs that the complaints were orchestrated by the infamous American group inappropriately called the American Family Association (AFA) which has been featured in two of my own blog postings (Religious Right Boycotts McDonalds and Christian News Group Embarrasses Itself).
This group rails at anything that even remotely portrays our community as a natural part of the world community. Although they purport to be driven by religious convictions, their words and actions are anything but Christian. They're a hate mongering group that vilifies anyone who doesn't agree with them. They tried to do that to McDonald's but they were met there with a strong refusal to acquiesce to their ridiculous demands. McDonald's stood behind their Vice President and their commitment to diversity.
Unfortunately, Heinz put their tail between their weak and trembling legs and pulled the commercial. And they have since refused to reinstate it because, I'm sure, they fear losing a few religious fanatics as customers. Well, it's time to show Heinz what losing customers looks like.
I don't normally endorse boycotting but there are times when that is clearly what is called for. So, I join with many others and call for
There are many companies that sell the same products that they do. And even though I have purchased Heinz products for many years I, personally, am going to be buying those products from other companies instead. If and when Heinz finally realizes the error of their ways, I may reconsider going back to them. But not until then!
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